Ralph Lauren 4D Presents: Ultimate Collision of Fashion, Art & Technology
Get ready because tomorrow Ralph Lauren is going to change Madison Avenue. Starting at 8pm, RalphLauren.com will launch a unique four dimensional light installation on the façade of its flagship locations in New York and London.
According to the press release the event will feature the “use of advanced video mapping technology,” with “ the vibrant world of Ralph Lauren will illuminate the evening sky as moving footage of iconic products are brought to life on the façade in a culmination of art, fantasy and light.”
This seems eerily similar to the Target party – don’t you think? Still, I am excited and looking forward to this fabulous presentation. If you are going – see you there.