November 24, 2020

Hot! How to create the perfect fashion blog

Creating a fashion blog can be a daunting experience which is why breaking it down into simpler steps is the right way to proceed. Before anything else however, acknowledge that some fashion blogs are not successful for no particular reason, so make sure that you have the passion for fashion. 

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Pick your niche

Fashion is a vast category and people will be more interested in focused and specific fashion blogs. This does not mean that your style has to be very specific but make sure that it is unique and authentic. Authenticity is crucial for all blogs; people will only be interested if you believe in yourself and that you are writing a blog that you yourself would read. 

Your niche can be anything at all, from combining clothing that usually would not be put together to reviewing celebrity outfits to creating an outfit of the week every week. The niche itself does not matter as much as your motivation to make the blog about this niche, and you can get inspiration from famous fashion blogs. If you do that, make sure to make it your own. 

Find the place for your blog

There are various options for this step. You can create your own website through WordPress which is easier than it sounds but does require some dedication. If you can master it however, it is probably the best option in terms of flexibility, convenience and price, and you can easily find online guides to start your website. 

You can also use various online hosts that for a small fee for every month will allow you to set up your blog very easily. Bluehost for example will set up WordPress for you and you will just need to concentrate on the blog itself. 

Design and write your blog

Next, you will need to set up your fashion blog. Aesthetic is important to get people to stay on your blog so take the time to create a design that you are happy with. Choose a colour theme and a website interface that you feel matches your blog so that the entire experience is pleasant for the reader, companies like Findbettingsites have put a lot of time into choose a colour that works for their readers (green in this case).

You also need to write and publish your actual blog. The content is completely up to you, but make sure that you are writing for the right reasons. The most successful blogs are not written for success or for more money but are born out of passion and love for fashion. Make sure yours is the same. 

Be consistent

A good idea is to create several blog posts before you properly launch and then release the posts at regular intervals that you are confident you are stuck to. Keep writing blog posts during this time and you will give yourself a bit of breathing space, because consistency is incredibly important for blogs, almost as important as anything else for getting people to come back. 

Market your blog

Now that everything else is ready, you need to let people know about your blog. Do this firstly with your friends, share it on your stories across social media and ask your friends to also share them. This might feel a bit uncomfortable, but people have to know about it if they are going to read it, so you just have to go for it. 

Make a post that is easy to share talking about the launch of your blog and post it everywhere you can think of: Facebook, Twitter, Instagram, even a website like Reddit. It is all about coverage, and the more people that see your blog, the more people will read it every week.

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