First Look: Narciso Rodriguez for Kohl’s
In the not so distant past designers launched fragrances to expand their business. However, now the scent industry is riddled with celebrities hawking signature scents. Industrious designers are turning to collaboration with mass market retailers to grown their business and expand their clientele. One recent collab we are eyeing is the Narciso Rodriguez for Kohl’s collection.
Rodriguez, the first designer to partner with Kohls in the newly launched DesigNation program, traveled to Istanbul to draw inspiration for the collection. “There is such a great mix of Europe and Asia, and a really cool new scene, from the arts to the kids, the graffiti, the colors of the streets, the patinas on the walls, the tiles on the floors,” Rodriguez said of the trip.
The resulting collection features body hugging silhouettes, color blocking dresses, fancy outerwear and knits in a mix of monochromatic colors and some bold colors.
The Narciso Rodriguez for Kohl’s collection will retail between $30 and $150. Sadly, it doesn’t arrive in stores till November but while you wait take a peek at the look book. What piques your interest?