October 25, 2016

Hot! G-Star Pop-up Shop Open for Business in NYC

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In celebration of G-Star’s 20th brand anniversary, the company launched  pop-up shop that will open for three days  the heart of downtown Soho.

The pop-up shop which opens from September 14-16  includes a special “RAW 20”collection. And, exclusive series of T-shirts, sweats, pants and accessories.

G-Star celebrates their 20th birthday by donating all proceeds of the sales of this special RAW 20 collection to two children’s projects in India of the Net4Kids Aid Foundation via the G-Star Raw Denim (GSRD) Foundation. DJ’s will be on hand and sponsored beverages by Peroni.

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