Liberty of London for Target Pop-up Shop is Open for Business!
The Liberty of London for Target collection will officially launch this Sunday, March 14 (so mark your calendar print lovers) but lucky New Yorkers can get a sneak peek and shop NOW at the temporary pop-up shop. The temporary pop-shop located at 1095 Sixth Ave and right across from Bryant Park; a fitting for location such a fashionable line and best all affordable line, which I simple adore. The Liberty of London collection is extra special because it truly has something for everyone in the family–unlike say the Jean Paul Gautier which only has pieces for women. This line has pieces for men, woman, children and even home goods and even printed bikes.
The wide array of choices for the ENTIRE family and affordability perhaps explains why eager New Yorkers lined up early yesterday morning with lines wrapped around the block when the pop-op opened yesterday. However, before the pop-up officially opened to the public, Target held a special preview for a select few, including spokesperson Naomi Watts who went unnoticed as she shopped the collection.
Needless, to say I was lucky to attend the special preview and shop the collection and I was so happy that I avoided the long lines of shoppers. But, that also means, I had more time to shop and spend more money mind you a received a $50 gift card when I came in yet I still spend a lot. I was drawn the prints and the pop-up shop was felt so serene for a moment I thought I was shopping for a beach vacation.
The collection is so versatile – with cute summer dresses, adorable clothes for babies and children; and really interesting print collar shirts for men. Interestingly enough, these shirt are HOT commodity right now and what everyone seems to love the most about the collection. As of this morning the Men collection was GONE, reports racked.com. How is that even possible? But, get in there before its all gone.
For details on the pop-shop… but in the meantime more images from the pop-up.