First Look: Banana Republic Spring 2011 Campaign

Enchanting images of disgustingly gorgeous and very well-dress “people” set the stage for Banana Republic‘s Spring 2011 campaign. The campaign aptly titled “Journey in Style,” features models Angela Lindvall and Jamie Dornan as they journey through a series of rugged locations. The campaign also features a video which was shot at the Vasquez Rocks one of Southern California’s most famous geologic wonders. Given the location of the shoot, it’s no surprise that the ad evokes a feeling of energy, travel, effortless fun in wonderfully styled clothes; perfectly modern clothes is a trend Banana Republic knows all to well.

The collection is inspired by the “heritage of discovery.” Two more images below.