Oh Target… I am Falling for You
Hi, my name is Lorna and I am powerless against Target persuasion. Naturally, I am obsessed with just about everything the retailer launches. Remember the wildly imaginative Target Kaleidoscopic “fashion show,” where models showcased the season’s top fashion on the side of the Standard Hotel? Or what about their recent The Shops at Target launch? Well, Target is at again. This time they’ve created the first ever completely shoppable film series. As the name suggest, the Falling for You compilation is an innovative series where everything on the screen is available for you to purchase. How’s that for cool?
Starring Kristen Bell, Nia Long, and Zachary Abel, the three series short romantic comedy, takes viewers on a wild ride; think Spanish Novelas with a fancy shopping list of everything you are seeing (down to lipsticks) at your finger tips. So far two video have been released, and a third is slated for this Tuesday (10/9) and I can’t wait. If you need an excuse to visit the site (but really who needs an excuse to shop Target) the videos will give you that.
Check the website for video 1 & 2.