Madison Plus Launches Website for Curvy and Fabulous
Have you heard of Madison Plus, a retailer that caters to full figure women? The company recently held a preview (which we attended) to introduce fashionable items now available in their online store. Originally started as a blog by Aimee Cheshire and Erica Young originally, Madison Plus was created when its founders saw a void in the plus size market. When they launched Madison Plus, Aimee and Erica sought to be the premier destination for fashion forward full figured women.
“Plus sized models are heroes in their industry,” explained Jacqueline Giaccio, who took me on a tour through the racks of Madison Plus.
Arranged in escalating price points, I was impressed by the wide variety of designers and styles available from casual chic to formal and fabulous. The youthful and fun designs of Canadian Stefanie Bezaire, for instance, are made from sustainable local fabrics. And since Bezaire likes to break the rules, she-like many of the designers- is able to strategically use lines and ruching to create flattering, sexy pieces that wow.
Madison Plus also features pieces from Fashion to Figure, which has fabulous accessories at a moderate price. Simply Be, a UK retailer, features gorgeous lingerie for the curvy body as well as a wide variety of wide width shoe styles. I was also impressed with the variety of swim selections provided by Always for Me and Monif C. Lebanonian designer Rani Zakham also impressed, featuring high end gowns with hand beading and other delightful detailing.
Check out these and other designs first hand at www.madisonplus.com!