September 27, 2016

Hot! On The Scene…Paula Patton Stuns at the Ellen Tracy Celebration and dressbarn Rocks Out

Despite the weather, NYC nightlife frequent flyers were busy hitting the scene. Here’s a brief rundown at some on of the happenings.
Paula Patton Celebrates Ellen Tracy`s 65th Anniversary & Spring CollectionOn Wednesday March 4th,Paula Patton arrived at The Skylark in head to toe Ellen Tracy to celebrate the company’s 65 years of fashion. The actress, who was as lovely as you would imagine, is the current face of the Ellen Tracy​ and serves at a brand ambassador, attended the event to unveil the brand’s Spring Ad campaign. Additionally, guests at the intimate gathering were treated to a special screening of Women Hyphenated, a documentary created in collaboration with Yahoo!, Ellen Tracy and Patton. The short explores the modern woman and how she navigates the current landscape. 
The DRESSBAR at dressbarn Launch Event and Pop-Up Shop Opening

Alsoon Wednesday, dressbarn celebrated the launch of The DRESSBAR at their newly opened pop-up shop. The shop, located at 102 Fifth Avenue, featured the sounds of DJ KISS and DJ M.O.S both of whom manned the turntables with a well curated sound list. Additional, guests included Selenis Leyva, Robert Verdi, Phillip Bloch, Teri Agnis, Adam Glassman, Andreja Pejic, Rianne Ten Haken, Carmen Marc Valvo, Heidi Weisel, Michael Smaldone, Etta Granata, Celeste Greenberg, Satu Greenberg, Roslyn Jaffe, Founder of dressbarn, Jeff Gerstel, President of dressbarn, and David Jaffe, President and CEO of Ascena Retail Group. The DRESSBAR features pieces created in partnership with notable designers. Available collections at the pop-up shop will include LUXE by Carmen Marc Valvo, MiXT by Heidi Weisel, Lovely by Adrianna Papell designed by Michael Smaldone, dbRSVP by the db Fashion Studio designed by dressbarn‘s Design Director Etta Granata, and TRUE, a jewelry collection from Celeste and Satu Greenberg of Tuleste.

 

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